One of the things I would like to do more on this blog is to provide guidance to make your lives easier as an artist. But the only way I can do that is with your help. I need to know what you would like me to talk about! What do you struggle most with as an artist? Is it finding your audience? Is it marketing your art or perhaps even finding motivation to paint?
My background is in marketing so I am hoping that will be the main focus. If not then I will try to find the answer to help in the best way I can! If you don't mind sharing then please leave a comment here on this blog post. I promise to start answering your comments right away. Thanks.
21 Comments
6/7/2017 03:29:31 am
I've been selling my art for 17 years. I own a gallery, frangipanigallery.com. I have a website frandecker.com. I'm on Facebook and Pinterest. I did give up outdoor art shows, too much work. My sales have been declining for the past few years. Please help me find a new audience and new customers.
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Chris Callen
6/7/2017 03:32:20 am
I'm an automotive artist that struggles with finding my audience. I get a nice comments but no commissions or sales.
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6/7/2017 04:39:01 am
Hi Leslie, I've learned a ton from AHA about art marketing, but am struggling to find my market. I know from what I have sold (commissioned children's portraits) it's been mostly grandparents. I'm on Facebook and Instagram and have but now buttons on my website for non-commissioned work. So you hit the nail on the head with your question.
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6/7/2017 05:37:18 am
Marketing and gaining a wider buying audience for my art is my main focus and would love to hear more ideas and strategies about that. I've listened most of your AHA shows - please keep up the good work!
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6/7/2017 05:37:33 am
finding my audience and marketing have always been my problem. As soon as I have $200.00 I am planning to get a critique from you. I'm also planning to do some FB Ads.
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6/7/2017 05:42:29 am
Hi Leslie, thanks so much for asking this question. I got so much out of your art marketing bootcamp, now I have a new brand, a new website, a wider scope for my blog, and a new focus for my painting. What I'm struggling with is creating differentiated content for my blog, Facebook, and Instagram on a daily/weekly basis. I don't like it when I see exactly the same thing on all three from one artist, so I'm trying not to do that. I seem to be able to do the blog and FB, or the blog and Instagram, but doing all three is escaping me at the moment. I'd love some strategies on this. - Thanks, Bobbi
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6/7/2017 05:49:56 am
My biggest problem is finding a audience to see my work? I am on FB, Instagram, G+, blogs I am in the art assoc gallery and I also have a FB group page to sell my work with no luck. With all that I guess you can say I lack marketing skills.
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6/7/2017 05:15:48 pm
I feel the very same way, I feel like I'm doing all the things you are "supposed" to do, but I'm missing something!
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6/7/2017 05:51:20 am
How to fine sources to direct your marketing towards art collectors, designers and specific markets?
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6/7/2017 06:12:40 am
I need to step off the cliff and really market myself. I have gotten myself to this point with a few sales along the way but nothing consistent. I want to be looking at sales every month. Right now I have what I consider to be a consistent body of work, a website, and post regularly on Facebook, Instagram. I post some on Pinterest and Twitter. I have yet to get gallery representation, which is one of my goals. The other to work with art consultants. I just brought 18 paintings home from a show at a new retirement community that got zero exposure after six weeks. Critiques, suggestions, action steps are all welcome.
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Dear Leslie
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nina wickman
6/7/2017 07:54:14 am
are you going to do a class in cape cod this fall??????
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6/7/2017 08:41:27 am
I remember you have touched on liscensing and commercial markets in the past but I'd be interested in specific markets such as hotels or beach rental home decor for marketing art. 😀
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6/7/2017 08:41:58 am
Finding the right audience is a challenge. I do primarily pet and wildlife paintings, I've targeted audiences via Facebook and instagram paid ads. I've gotten a couple of page likes and that has been the extent of the response I've received. Finding animal lovers is one thing, but finding animal lovers that are interested in buying my art seems a bit more challenging.
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6/8/2017 07:34:10 am
Leslie,
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6/8/2017 08:34:14 am
I agree Fred! Guest bloggers would be great! But it would be more time for Leslie to read all submissions?
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6/10/2017 08:35:10 am
I'm not a lover of doing marketing or of social media preferring to write a blog about the process of making. I've realised that I'm not an artist who wants to sell their work, the whole thing of finding galleries and displaying work is excruciating. I would much rather focus and write about the intricate details of realising work, the process of research and thought processes. How could I use my passion for this to help others. I'm interested in a more examined life and a slow way to do it than be stupidly busy. Social media just seems to be information overload and distraction from what really matters.
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Sandra Bacon
2/18/2018 03:26:19 pm
Leslie, I just discovered you and your website today, 2/18/18, through my introduction to Negative Painting Addicted. From artists' work found there, I found your 30 Paintings in 30 Day Challenge. I retired teaching visual art in 2015, and have been experimenting with different mediums to find a favorite...I love aspects of them all! During this time different people have asked me if I would sell my work. Friends are encouraging me to create prints and other items to sell. As exciting and wonderful as this attention is, I am being pushed into an area about which I have very little knowledge. I have looked at other artists' work and their prices are all different. I'm in limbo as to know if I am pricing my work too high or too low. Too high, total embarrassment. Too low...I'd find more joy giving it away, which is usually what I end up doing. When I started cruising through your site and blog (how many hours ago?), I thought maybe you could point me in the right direction. Thank you in advance for any light shed!
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Leslie
Mom. Wife. Artist. Marketer. Teacher. Radio Show Host. Archives
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