My entire family was in Northern California last weekend for my nephew's wedding. We had a fabulous weekend and somehow I managed to mix some business with pleasure. I know, you are not surprised.
Many of you know I have been reaching out to interior designers (via a very fun email campaign) and sharing my abstract work. The response has been amazing. In less than two months I have sold four large abstract paintings, completed a 4' x 6' abstract commission and I will soon begin a large 48" x 48" oil painting commission. And all of this resulted from my sales campaign. A few weeks ago I emailed interior designers in Northern California and mentioned I would be available to meet with them while I was in the Bay Area. I scheduled five appointments on Monday and they were so much fun! Everyone was incredibly nice and they reacted to my art in a very positive way. I am thrilled to be able to meet so many talented designers in person and I am really excited about the opportunity to work with all of them. I have already decided I will be heading back up there in a few weeks for more appointments. To be truthful, it wasn't all easy. I drove all around Northern California from Novato to Lafayette to Danville to Menlo Park to San Jose. If it wasn't for my navigation app Waze I never would have made my appointments on time! I also twisted my ankle while coming down some steps and had to fake it that nothing was wrong for the entire day. And the day ended with a very long drive (as in six hours) down the 5 freeway to Los Angeles and my home. ugh. But it was so worth it! Having a sales campaign is very important in any business. Even when you are an artist!
4 Comments
6/16/2016 06:20:57 am
Hi Linda, I follow your blog every day and so appreciate all the wonderful tips you share. I too have been contacting local designers via email (I'm in Florida), but with no success. Would you be open to sharing your fun email campaign? I may have better luck with your approach.
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6/16/2016 07:05:26 am
Leslie, Thanks for your inspiration and tips. It is hard work. Makes me think of many successful people selling ice blocks door to store and finally becoming very successful and blessing many with jobs due to the success.
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6/16/2016 08:12:16 am
WOW! Hope you heal quickly. You are the energizer bunny! Thanks so much for sharing so much with us... very inspirational and enlightening :)
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Wendy
6/16/2016 05:01:05 pm
Hey Leslie! I wish I could have met you--you were right in my hometown! I'd love to buy you lunch the next time you're here! I first learned about you from my friend Paula who took a class with you and Dreama.
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Leslie
Mom. Wife. Artist. Marketer. Teacher. Radio Show Host. Archives
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