My entire family was in Northern California last weekend for my nephew's wedding. We had a fabulous weekend and somehow I managed to mix some business with pleasure. I know, you are not surprised.
Many of you know I have been reaching out to interior designers (via a very fun email campaign) and sharing my abstract work. The response has been amazing. In less than two months I have sold four large abstract paintings, completed a 4' x 6' abstract commission and I will soon begin a large 48" x 48" oil painting commission. And all of this resulted from my sales campaign.
A few weeks ago I emailed interior designers in Northern California and mentioned I would be available to meet with them while I was in the Bay Area. I scheduled five appointments on Monday and they were so much fun! Everyone was incredibly nice and they reacted to my art in a very positive way. I am thrilled to be able to meet so many talented designers in person and I am really excited about the opportunity to work with all of them. I have already decided I will be heading back up there in a few weeks for more appointments.
To be truthful, it wasn't all easy. I drove all around Northern California from Novato to Lafayette to Danville to Menlo Park to San Jose. If it wasn't for my navigation app Waze I never would have made my appointments on time! I also twisted my ankle while coming down some steps and had to fake it that nothing was wrong for the entire day. And the day ended with a very long drive (as in six hours) down the 5 freeway to Los Angeles and my home. ugh. But it was so worth it!
Having a sales campaign is very important in any business. Even when you are an artist!
Mom. Wife. Artist. Marketer. Teacher. Radio Show Host.
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