Today was a great day to be a great day. (And no, I didn't make that up, I saw it on a sign at the Magnolia Market store in Waco, Tx.) My day started with a great Artists Helping Artists podcast which was followed by two "sales calls". I usually don't refer to them as "sales calls" but if I called them "two meetings with two wonderfully talented people to talk about my art" you may not get it. But for the record, they really are the latter.
When you spend a lot of time on social media it often seems like it's not working. I don't expect my phone to ring everyday but it sure is nice when it does. Earlier this week I received a call from one of my collectors and the owner of a local fashion boutique. It just happened that both appointments were both scheduled for today.
Before you meet with a client you need to be prepared. The first thing you should do is review any history you have with the client. Make sure you know when and what they have purchased in the past. Make a note of the sizes and colors. Also refer back to any photos you may have from previous meetings. I keep a manila file folder for all of my clients, which allows for easy and quick referencing.
The actual meeting with a client should be fun. If possible meet in their space so you can see where the art will be hung. If possible, schedule a follow up with a meeting in your studio. Always bring a camera (which is likely your cell phone) and a tape measure. If it is appropriate you should bring a few paintings. After every meeting you should follow up in writing with an email outlining all of the to-do's from your meeting. Be sure to finalize all commissions and prices in writing.
Both of my appointments today were fabulous! I won't go in to specifics but all I can say is I have a lot of paintings to finish in the next few weeks. A lot. I am one lucky girl.
Mom. Wife. Artist. Marketer. Teacher. Radio Show Host.
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