On average I would guess that Starbucks/Dunkin Donuts/Coffee Bean & Tea Leaf/Peet's/Tulley's customers spend about $3.50 a day on a cup of coffee. If you just happen to be one of these folks then you need to start making your own coffee at home. And I mean today. Like right now.
Advertising on Facebook and Instagram costs about the same amount as your cup of coffee. Per day. And did you know when you advertise on Facebook you can fine tune your audience not only by age, gender and state but you can find "women who are engaged, people who like wine, people who travel a lot, especially to France?" You can also fine tune your audience by job title, industry, associations they belong to and a gazillion other things. That's right. If you know your audience (i.e., who buys your art), then you can advertise on Facebook or Instagram and target your audience.
And it could cost you less than what you spend on a cup of coffee. Seriously.
Mom. Wife. Artist. Marketer. Teacher. Radio Show Host.
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